The NDC Milk It! Advertising Awards is a competition inviting secondary school students in the Republic of Ireland to experience the creativity, challenges and thrills of working in ‘their own’ advertising agency; whilst providing teachers with a project with cross-curricular linkage potential.
Pictured at the launch if the inaugural awards in Windmill Lane Studios, Dublin were (L-R)
Brian Swords, President of IAPI (Institute of Advertising Practitioners); Doha Raguragui (2nd year, Ballinteer Community School); Richard Curran (Dragon’s Den guru and journalist who will be on the national judging panel); Ciaran McGreevy (2nd year, Ballinteer Community School) and Tara Regan, School Programme Manager with the National Dairy Council.
September 2010, Picture by A. Ni Dhuinn